ALL SHOWS ARE RAIN OR SHINE
Schedule subject to change without notice
Gates Open at 6:00pm
Shuttle service begins from the Carilion Riverwalk Parking Garage at 5:45pm.
The Bank of Botetourt box office opens on site at 5:45pm.
Will call is located where tickets are sold at the entrance.
We accept cash or credit cards. There is an ATM machine on site. Cash only in the VIP Skybox.
Outside food and beverages are NOT permitted.
Food will be available onsite from local food vendors.
Beverages for the concert will include Pepsi products, beer and wine from Blue Ridge Beverage.
We do have an enforced designated smoking area at the venue.
PARKING: Please park at the Carilion Riverwalk Garage (beside Honeytree) and ride the FREE shuttle sponsored by Downtown Roanoke Inc. It is a very short ride that delivers you right to the front gate! You will see directional signage on South Jefferson when you get close.
SEATING: Bring your own or rent one of our chairs at the event. Chairs can be rented at the Beer ID tent.
Colt Ford consistently blazes his own trail. By doing so, the Georgia singer, songwriter, rapper, musician, performer, and co-founder and co-owner of Average Joes Entertainment keeps up pace as country’s preeminent independent maverick.
By 2019, Colt built a series of staggering successes as he rose to mainstream notoriety. He notched five consecutive Top 10 debuts on the Billboard Top Country Albums Chart with Declaration of Independence bowing at #1 in 2012. Two years later, Thanks for Listening ascended to the Top 10 of the Top 200, with the album reaching #1 on Billboard Rap & Independent charts. Meanwhile, he lobbed six songs onto the Hot Country Songs Chart with “Back” [feat. Jake Owen] going Top 40. Among many accolades, Ford received a nomination in the category of “Vocal Event of the Year” at the Academy of Country Music Awards for “Cold Beer” with Jamey Johnson.
Selling over 3 million albums, attracting millions of followers on social media and hitting 1 billion-plus streams, the country rap pioneer’s dynamic discography spans collaborations with everyone from Toby Keith, Brad Paisley, Keith Urban, and Jermaine Dupri to members of No Doubt, Lit, and Lady Antebellum. Additionally, he co-wrote Jason Aldean’s #1 hit “Dirt Road Anthem” and Brantley Gilbert’s #1 hit “Country Must Be Country Wide” as a behind-the-scenes force in the studio. Moreover, Ford’s solo tradition of genre-blurring continued on Love Hope Faith in 2017 by way of cuts such as “Reload” [feat. Taylor Ray Holbrook].
For his seventh and eighth albums, We The People, Volume 1  & We The People, Volume 2 , Ford once again tossed the rule book out the window, perfecting his dynamic and definitive distillation of country, hip-hop, and rock like never before on nearly 30 songs.
Video tour of Dr Pepper Park is available on our website. DrPepperPark.com